Wednesday, March 30, 2011
Twifties and SnowboardSecrets.TV Media Appearances List - Update
Scroll down for print and word media appearances.
Lauren Traub Teton, founder of Twifties, the FUN people in their late 40s and up, is on a media crusade to share her word "Twifties," derived from "fifty is the new twenty. "Twenty, fifty, TWIFTY!"
(more about Twifties, scroll down to the bottom)
The trademarked word "Twifties" has appeared in "More" Magazine, is defined in the Urban Dictionary and Wordnik online, and produces over 50 pages of results on Google for "Twifties."
Ms. Teton is experienced and successful as a talk show guest, having appeared on over 20 radio shows as a snowboard journalist during the Winter Olympics in February 2010, to explain the snowboard events to the general public
Ms. Teton is appearing in the media on radio, tv, print, and internet to spread the Twifties word.
Twifties Winter Games 2011 were held at Wachusett Mountain in MA and Twifties Winter Games 2010 at Ski Sundown, CT for ski and snowboard racers age 50 and up, producing over 15 pages of results on Google. More to come!
Contact her to be on your show at Lauren@Twifties.com
Here is a list of her appearances and articles to date.
Radio Appearances of Lauren Traub Teton for Twifties.TV and SnowboardSecrets.TV
Scroll down for print and word media appearances.
1/28/2014
Lauren Traub Teton appeared on
WRVC, Huntington, WV
Hosted by Jean Dean
Discussed slopesty;e snowboarding in upcoming Olympics, and snowboarding for regular people too. On Tristate Viewpoint with Jean Dean and Bobby Nelson. Listen to the clip here, it's the first one of this show.
http://www.supertalk941.com/podcasts/tristate-viewpoint 1/28
6/28/11
Lauren Traub Teton appeared on
The Brass Ring Radio Show and Podcast
on WBNW AM 1120 and WESO AM 970
hosted by Gina Ghioldi. They discussed Twifties, the fun people around age 50 and up, and how a passion project can be somewhere between a job and a hobby, and provide valuable benefits besides money.
Listen to the podcast here.
2/24/10
Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Eddie and Tracy Show
Afternoon Show
Discussed popular Olympians JR Celski, speed skater, and Sarka Pancochova, snowboarder.
See their interviews with Lauren, also Julia Mancuso and Julie Chu and more on SnowboardSecrets.TV .
2/18/10
Lauren Traub Teton appeared on
WFTL. Miami, Fort Lauderdale Area, 50,000 watts
Russ Morley Show at 9am Discussed snowboarding, Snowboard Cross and Halfpipe in the Olympics.
2/17/10
Lauren Traub Teton appeared on
WFAS 1230
The Clubhouse, Westchester County, NYHosted by Brian Crowell & Mark Jeffers
Discussed snowboarding, Snowboard Cross and Halfpipe in the Olympics.
2/17/10
Lauren Traub Teton appeared on
CRN Radio, Hollywood, CA
Chuck Wilder host
Nationally broadcast on Time Warner Cable
Reaches over 24 million households
Discussed snowboarding, Snowboard Cross and Halfpipe in the Olympics.
2/17/10
Lauren Traub Teton appeared on
WBBB-FM, Raleigh, NC
Top Station, 100,000 watts
Demetri and Salt
Listen to a recording of Lauren on the show here.
Discussed snowboarding and Snowboard Cross in the Olympics. Shaun White interview in Playboy, tidbits posted at SnowboardSecretsBlog.
2/17/10
Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Eddie and Tracy Show
Afternoon Show
Discussed snowboarding and Snowboard Cross in the Olympics. Shaun White interview in Playboy, tidbits posted at SnowboardSecretsBlog.
2/16/10
Lauren Traub Teton appeared on
WICC 600 AM , Bridgeport, CT
The Talk of the Town with Jim Buchanan
Discussed snowboarding and Snowboard Cross in the Olympics.
More on SnowboardSecrets.TV .
2/12/10
Lauren Traub Teton appeared on
KDKA, Pittsburgh, PA#1 News Talk Station, 50,000 watts
Hosted by Mike Romigh.
Discussed snowboarding in upcoming Olympics.
2/12/10
Lauren Traub Teton appeared on
KFBK, Sacramento, CA#1 News Station, 50,000 watts
Kitty and RE Show
Listen to a recording of Lauren on the show here.
Discussed snowboarding in upcoming Olympics.
More on SnowboardSecrets.TV .
2/12/10
Lauren Traub Teton appeared on
WKBN, Youngstown, OH#1 station, 50,000 watts
Hosted by Mike Romigh
Morning Show Discussed snowboarding in upcoming Olympics.
2/11/10
Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Eddie and Tracy Show
Afternoon ShowListen to a recording of Lauren on the show here.
Discussed snowboarding in upcoming Olympics including Ohian Louis Vito who is on the
Halfpipe Team.
More on SnowboardSecrets.TV .
2/8/10
Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Hosted by Jim Scott
Listen to a recording of Lauren on the show here. Discussed snowboarding in upcoming Olympics and for regular people too.
More on SnowboardSecrets.TV.
2/3/10
Lauren Traub Teton appeared on
WRVC, Huntington, WV
Hosted by Jean Dean
Discussed snowboarding in upcoming Olympics and for regular people too.
More on SnowboardSecrets.TV .
1/20/10
Lauren Traub Teton appeared on
WFAS 1230
The Clubhouse, Westchester County, NYHosted by Brian Crowell & Mark Jeffers
Discussed snowboarding in the Olympics and at your local mountain.
12/16/09
Lauren Traub Teton appeared on WRVC, Huntington, WV Hosted by Jean Dean Discussed Twifties and Inaugural Sailing of Oasis of the Seas
12/11/09
Lauren Traub Teton appeared on
WCUB, Green Bay, WI
The Breakfast Club Hosted by Debbie,Lee and Kathy
Discussed Twifties and Oasis of the Seas Nightlife.See our very popular video of Oasis of the Seas Nightlife at Twifties.TV)
12/4/09
Lauren Traub Teton appeared on
The Frankie Boyer Show - SyndicatedLifestyle radio show out of Boston.Discussed Twifties and Inaugural Sailing of Oasis of the Seas.
Hear the 15 minute interview here!
(See our newest videos of our cruise on RCL's Oasis of the Seas at Twifties.TV)
12/2/09
Lauren Traub Teton appeared on
WFTL. Miami, Fort Lauderdale Area, 50,000 watts
Russ Morley Show at 9am
Discussed Twifties and Inaugural Sailing of Oasis of the Seas
(Find out what the new cruise ship is like.See videos of our cruise on RCL's Oasis of the Seas at Twifties.TV)
8/20/09
(and other dates) Lauren Traub Teton appeared on
WGRT (and 189 other syndicated stations, Citadel Radio Network)
"It's a New Day" Morning Show with Lori and Rich
8/11/09Lauren Traub Teton appeared on
WATR 1320 AM, Waterbury, CT
Doug McKee Show
8/5/09
Lauren Traub Teton appeared on
WICC 600 AM , Bridgeport, CT
The Talk of the Town with Jim Buchanan
Print and Word Media Appearances
March 14, 2012
Poughkeepsie Journal.com
Skiing: No age limit for snow riding
by Julia Carlson Rosenblatt
"Lauren Traub Teton of Framingham, Mass., an avid snowboard rider, is one of those [Twifties]. Although admitting to being in her mid-50s, she is not ready for senior-citizen status. To that end, she founded a group called the “Twifties,” a play on the phrase “Fifty is the new twenty.”
April 2011
Prime and PrimeontheWeb.com
2011 Twifties Winter Games
photo coverage at Wachusett Mountain racing event
Photos by George Skovera
March 18, 2011
Rivertowns Enterprise/Record Review
Westchester County, NY
Women in Business for Today's Women Section
"In a Tough Market, these women mean business."
by Claribel Ortega
February 16, 2011
Steppin' Out
New Jersey and the World
SnoNation by Alan Tecchio
"Twifties inventor and snowsports journalist
Lauren Traub Teton..."
July/August 2010
Bedford Magazine
"Going to Extremes" by Andrea Raisfeld page 52
article about older Extreme Athletes
July 2009
Healthcare Newspaper
Westchester County, NY
"Youthful Pentagenarians find it Nifty to be a Twifty"
by Rich Monetti
more to come...
---------------------------------
About Twifties
* 50 is the new 20!
* The biggest group of "Baby Boomers" were 12 years old or younger when Woodstock happened.
* Twifties parents' NEVER uttered the now-common phrase "My kids would kill me if I ...(fill in the blank.)
Ms. Teton says "we used to have fun when we were young, and people should strive to have more fun than they might be having now. Especially now! Fun should happen every week, or more often! It is one of the stepping stones on the path to a fulfilling life. Maslow's Hierarchy of Needs lists 'self actualization' at the tippy top of the pyramid, and that's where fun would be found and why it is so important!" says Ms. Teton.
"I am striving to create the most fun job in the world for myself" says Ms. Teton. "I think I've figured out that part of it is covering lively music and sporting events as a journalist, and making hosted videos of them that make you feel like you're there. And watch carefully, my vids are like watching The Simpsons, with little visual surprises scattered here and there like nickels on the grounds. You can see them on Youtube at TwiftiesTV and SnowboardSecretsTV.
And enjoy our entertaining videos on our new site, direct, at Twifties.TV
How can I take part in Twifties?
You've seen the FUN people wearing their Twifties stickers in our videos. Get your Twifties Stickers to wear, share, trade, and collect, and tell the world YOU are a Twifty. Limited editions.
Get 'em at Twifties.TV
Join our Page on Facebook for Twifties.TV so we can find you and let you know what's happening!
And sign up for our mailing list on Twifties.TV
To have your product or concept considered for appearance in these entertaining videos, contact
RealPeopleMarketing.com.
Wednesday, March 9, 2011
Twifties Winter Games Attracts Ski Racers to Wachusett Mountain
Photos above of Rolph Erdman, Lauren Traub Teton (in yellow) and Nancy Howe, by George Skovera.
Monday, February 21, 2011
Twifties Winter Games at Wachusett in MA, March 2, 2011
Twifties are the fun people around and age 50 and up and the word Twifty is derived from “fifty is the new twenty. Twenty, Fifty, Twifty!" Updates on the Twifties Winter Games here on this page. Twifties are encouraged to sign up for the Twifties Party List to be notified of future events on www.Twifties.TV where they can also view short entertaining videos of Twifties having fun. Twifties.TV is on Facebook here.
Tuesday, January 25, 2011
Twifties Are Nifty
Want to know more about the biggest buying demographic in the US? Do you know about Cohort #2 of the Baby Boom, the age group that contains half the birth years but two thirds of the people? This article about Twifties by professional journalist Rich Monetti appears on Associated Content on Yahoo. Read about Twifties here.
Twifties Are Nifty
If you're approaching 50 or long passed it by, but you're lifestyle seems better suited to someone who's nowhere close to seeing a half century worth of life, there's a new word (and movement) that befits the way you live.
Combining twenties and fifties, semantically and as they might zip past the former on their snowboard, and you have a Twifty, according to Lauren Traub Teton of Pound Ridge , New York . "It's derived from people around their 50's who act like they are in their twenties.
Read about Twifties here.
Tuesday, December 21, 2010
How to Live More and Regret Less
"If someone asked you what you do for fun, would you have an answer?" is a question posed inside the flap of Joe Robinson's book "Don't Miss Your Life: Find More Joy and Fulfillmen
Fun adds zest to life!
If you need some ideas of simple down to earth ways to have fun, take a look at Twifties.T
It's about getting together and relaxing with friends and taking a hike, stopping to do some yoga stretches on the way. Or riding the zip line and canopy tour at the local ski mountain in warm weather. Or playing with your shadow on camera. These are some of the fun videos you can enjoy on Twifties.TV.
Lauren
editor, founder Twifties
Fifty is the new 20. Twenty, 50...Twift
Read the Article at HuffingtonPost
Tuesday, November 9, 2010
Twifties planning events with snow resorts and lodgings.
This is the flyer we'll be handing out at the Boston Globe Ski and Snowboard Expo in Boston on November 11- 14, 2010 at the Seaport World Trade Center, in Boston, MA.
Let's Hold an Event at Your Mountain this Season! With Twifties!
Hello
My name is Lauren Traub Teton. I am a snowboard journalist with SnowboardSecrets.com and SnowboardSecretsTV.
I am also the creator of "Twiftes" the FUN people around age 50 and up.
Twifties is a grassroots movement of people having fun doing activities
together. Skiing, Snowboarding, and Cross Country Skiing, are some of our fun activities.
Let's hold a fun Twifties Event at YOUR Resort or Lodging this winter!
The benefit for you of course is to get people to your business having fun, AND to get event Internet exposure about the event for your property.
The benefit to Twifties is to grow our visibility and recognition by working with popular partners like you!
What's involved?
1. There is NO COST to you!
2. We choose a date together and you email the info to your list of customers to publicize it.
3. Press Release: We can work together writing and issuing a press release about the event (OR I can handle it if you prefer. No charge of course)
4. We will post the event on TwiftiesCalendar.com and SnowboardEventsCalendar.com.
4. We hold the event!
5. We will make a short video at the event and post it on Twifties.TV
and SnowboardSecrets.TV. We already have 200 such videos posted and have received over 250,000 viewers. YouTube is the 2nd biggest search engine on the internet and it is to your benefit to have great videos of people having fun at your mountain on YouTube, especially when they are posted by a party other than yourself. Also we will give you links back to your website from our sites which are also of great value to you.
Why are we offering this?
WE JUST WANT TO HAVE FUN SUCCESSFUL EVENTS TO SPREAD THE WORD ABOUT
TWIFTIES AND THIS WILL BE A GREAT WAY TO DO THAT!
Twifties (Baby Boomers) control over 50% of consumer spending in the US, yet only 5% of advertising dollars are devoted to this group. If you look at your clientele you will probably have noticed that Twifties are the BULLSEYE of the TARGET of people spending money at your resort! So let's hold a Twifties event together, weekdays or weekends.
To see a video of the Twifties Winter Games held last winter go to
http://www.twifties.tv/videos.php?category_id=15&%20page=3 or just Google it. By the way, if you Google "Twifties Winter Games," over 8 pages of results come up, including coverage by NBC and sportsillustrated.cnn.com/.
Contact me a.s.a.p to work out a date for our event.
If you host USASA we may want to make it in conjunction with a
USASA event.
Sincerely,
Lauren Traub Teton
Lauren@Twifties.com
tel. 914 764-0115
Monday, October 11, 2010
TwiftiesCalendar.com Debuts, & Updates
*TwiftiesCalendar.com debuts with Oct. 17 adventure event at Catamount Adventure Park on the Zip Lines.
*Twifties.TV reaches 100,000 views on its videos.
*Twifties Costa Rica trip with yoga planned for February 2011.
Westchester County, NY October 11, 2010
Active events for adults is what the newly debuted TwiftiesCalendar.com is all about. Twifties are the fun people in their late 40s, and up. Twifties can sign up on the site for the email party list and be notified of upcoming events.
October 17, Sunday, will be the Catamount Adventure Party for Twifties. All (over age 8) are invited to come to Catamount Resort in the Berkshire Mountains, Hillsdale, NY, on the Massachusetts/NY line. The group will meet to spend a few hours adventuring on the rope courses and zip lines. An optional box lunch will be served at a discounted price of $5 in the tavern afterwards. The rope course will be $41 for ages 12+, $30 for ages 11-12 and $24 for ages 8-9.
Meet at 10:45 at the Adventure Desk in the main lodge. If there is light rain the event will happen. Heavy rain postpones to the following Sunday, Oct. 24. Please r.s.v.p to Lauren(at)Twifties(dot)com by midnight Saturday October 16. Full details on the Twifties Catamount Adventure Party are at http://twifties.blogspot.com/2010/09/twifties-catamount-adventure-party.html.
Coming in February is the Twifties Trip to Nosara, Costa Rica, for sun, surf, dancing, and yoga. Unlike other travel groups people travel in their own style with Twifties. Come down when and how you like, and stay where you like. Twifties will get together daily for an activity. Then travelers can spend time at their own speed, in activities with new Twifties activity companions, alone, or with their own travel companions. The idea is that the Twifties activities unfold organically.
“An open format is the way I like to travel and it works great, so I want to bring this wisdom to our Twifties Activities,” says Twifties founder Lauren Traub Teton. “Twifties activities are for independent travelers who might have gone to these places anyway, but just needed a little encouragement or some people to do things with to seal the deal.”
A Twifties day hike of the Appalachian Trail in Vernon, NJ was the latest Twifties event. It was a Twifties “Instant Event” that came up with very little planning, and those who knew about it and were available participated. A small group had a fantastic time hiking on a beautiful day, with even a little bit of unexpected adventure when a hiker from the group overshot the turnoff for the overlook and continued down the trail. A search party went after her and all were reunited. Beth Nolan, of BN Yoga led the group in some impromptu “Yoga Anywhere” in the woods and all descended the Wawayanda Mountain range stretched, refreshed, and grounded after the hike.
The video of the hike is at http://www.twifties.tv/videos.php?category_id=23.
Twifties.TV has over 50 entertaining videos of what Twifties do for fun, made by Ms. Teton. “We reached the thrilling milestone of 100,000 viewers for our videos last week!” says Ms. Teton. Our viewers solidly prove our demographic, with 50% over age 45 and 70% over age 35. 75% of our viewers watched the Oasis of the Seas preview videos, so it makes sense to assume they are an affluent market with disposal income.”
“The point of the Twifties movement is for the fun people close to 50 and up to regain their power and know that it’s ok, even therapeutic to have fun. Why are only 5% of advertising dollars directed at the group that controls over half of consumer spending? Apparently we are invisible. My mission is to make the aspirational lifestyle of a vibrant group of happy people show up on the radar screen, for the betterment of all,” says Ms. Teton.
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Here is a website I just found and enjoyed, called Over50Web.net. You will like it too!
Lots of articles, and forums with topics interesting to us Twifties. They are looking for your articles too!
Lauren




