Thursday, December 29, 2011

Twifties Table Kickoff at Westport & Darien Whole Foods Market January 2012

See photos of the Twifties Table at Whole Foods Market
UPDATE - DATE CHANGE!!
Jan. 20 changed to Jan. 19 - SEE BELOW!

Do you ever dine alone in the Whole Foods Cafe, and see other people dining alone, and wish that you had an easy way to strike up a conversation?
The brand new concept of the Twifties Table gives guests a reason and excuse to have the company of new friends and companions over their meal. Twifties, in case you haven't heard yet, are the fun people around age 50 and up. Twifties Table is scheduled for lunch and dinnertime in the Whole Foods Market in Westport, CT on January 20. Twifties Table will be at Whole Foods in Darien, CT on January 23. 2012.

Twifties Founder Lauren Traub Teton, of Westchester County New York realized that the biggest birth years of the Baby Boom have yielded adults who are now 50 to 55 years old. Despite the noise about the oldest Boomers turning 65 this year, there are actually 4 million more people in the younger half of the Boom Years.
Ms. Teton feels that the marketplace does not adequately acknowledge the needs of Baby Boomers, especially the younger ones."There's wasn't even a name for this group before. I certainly don't respond to being called a "Senior Citizen" laughs Ms. Teton, a youthful age 55 who loves snowboarding." So as a professional product namer with her company Name One! NY she created the moniker Twifties, because "fifty is the new twenty. Twenty, fifty, TWIFTY! Twifties encompasses people of any age who identify with fun. "Twifties are the bullseye of the target of consumers and spenders over 50 says Teton. "When was the last time you saw an ad for skis with a 50+ year old skier pictured? Yet there are plenty out there and they spend lots of money!"

Loneliness and social isolation are the secret darkside of growing older that Ms. Teton wants to bring to light and combat. "People want company at a meal and for activities. Single or married, Twifties want like-minded people and new friends in their lives to share experiences with, and their families are not always the whole answer."

Thus the Twifties Table was created as a simple solution. Lauren Traub Teton will be at the Twifties Tables in Westport and Darien CT on two days in January and encourages people who like fun or want more fun in their lives to pick up their lunch in the Prepared Foods department and look for the designated Twifties Table in the Cafe. "It's a perfect solution."  No checks to divvy, no conforming to someone else's schedule or food choices. Pick up what you want from the high quality healthy and appealing hot and cold bars, and come and go as you please."
Want a Twifties Table near you? Ask the Events Manager at your local store. Or contact
Lauren@Twifties.com.
Sign up for the Party and Events list at Twifties.TV. And see  events that are scheduled on the TwiftiesCalendar.com.

Watch for the Quebec Bike Trip this summer!
*****************************************
Twifties Table at Whole Foods Market, Westport, CT
for the Fun People around Age 50 and UP!
DATE IS NOW CHANGED TO THURSDAY JAN. 19!!
Friday, January 20TH * 12-2 P & 5-7 P
Join us at the Twifties Table in the Cafe for conversation or just some meal mates while you dine on your lunch or dinner from the healthy and delicious Whole Foods prepared food section. All ages welcome! Lauren Traub Teton, founder of www.Twifties.TV will be here to share her vision of "Twifties" because 50 is the new twenty. "Twenty, Fifty, TWIFTY! Come and spend some pleasant time with fun people like yourself at Whole Foods Market in Westport, CT.
399 Post Road West
Westport, CT 06880
Phone 203.227.6858
*******************************************
Twifties Table at Whole Foods Market, Darien, CT
for the Fun People around Age 50 and UP!
Monday, January 23TH * 12-2 P & 5-7 P
Join us at the Twifties Table in the Cafe for conversation or just some meal mates while you dine on your lunch or dinner from the healthy and delicious Whole Foods prepared food section. All ages welcome! Lauren Traub Teton, founder of www.Twifties.TV will be here to share her vision of "Twifties" because 50 is the new twenty. "Twenty, Fifty, TWIFTY! Come and spend some pleasant time with fun people like yourself at Whole Foods Market in Darien, CT.
150 Ledge Road
Darien, CT 06820
Phone 203.662.0577
*******************************************
 
thanks!
Lauren Traub Teton
NY 914 764-0115
Creator of Twifties Brand
www.Twifties.TV   www.TwiftiesCalendar.com
http://twifties.blogspot.com/
Twifties are the FUN people around age 50 and UP!

Saturday, October 15, 2011

Twifties Dance Party, Newtown CT Oct. 20 2011! And, Please Watch This!

Twifties are the FUN people around age 50 and up, as you know!

Here are 2 Twifties events, one past to watch, and one fun dance party next week in Newtown, CT.
**********************************************************************
1.

Come out next Friday for "THE MIDNIGHT BLUES" plays "HIDEAWAY CAFE"
Hideaway Cafe
127 South Main St.
Newtown, CT

$7 at the door

The Twifties Chill Spot Banner will be hanging and Twifties are warmly welcomed!

THE MIDNIGHT BLUES will be playing their unforgettable upbeat fun original/cover music for the Hideaway cafe. If you haven't seen them perform well you haven't fully experienced life until you've seen them play. So get ready for one fantastic evening of music. Cd's will be free in exchange for your email address," which will only be used to notify you of upcoming shows." We will have dance lights, fog, t- shirts, cd's and lots of super fun. Enjoy the show everyone!Songs will be child friendly and we encourage everyone to dance. If you play lead guitar both young and old. You will have a chance to play a song or two with the band.
If it's your birthday or anniversary, tell us and we'll give a shout out. This is a b.y.o. alcohol event if you like. If you ever think the volume should be lowered then please let us know and we'll do our best to suit you.

More and RSVP if you like at http://www.facebook.com/event.php?eid=202401566496194

**********************************************************************
2.

I was on internet TV, LIVE on the web last week! Talking about Twifties. It was a lot of fun to be a guest on the *ReW & WhO?* Talk show.
I would love it if you could watch. We're way up from 20 (!?!) views yesterday already. Please help me out!
So even if you can't watch a whole episode, just watch a couple of minutes and let it play to the end if possible, so that my number of views  will increase! Part 2 where I take off my hair might be more interesting! Thanks so much!! Best, Lauren

Just click here to find them very easily on the Twifties.TV Channel http://www.twifties.tv/videos.php?category_id=30

You can read the descriptions of the episodes below! 

Lauren Traub Teton on *ReW & WhO?* RoCKToBeR - Part 1

Media Goddess and Singular Sensation Rew Starr, assisted by M.C. Too Tall interview Lauren about Twifties on the long-running live Internet TV variety and talk show *ReW & WhO?* filmed and broadcast live on UStream on October 5, 2011. In this first segment Lauren explains that she created Twifties because no one is marketing anything to the half a million snowboarders over age 45 and to most of the rest of the active Boomers in the US, called Twifties (because 50 is the new 20, Twenty, Fifty,...Twifty!)

They discuss the veracity of Wikipedia, limbo as a sport, Twifties Products that Work, and the awesome future party that will combine Lauren's Twifties friends along with her snowboard friends from www.SnowboardSecrets.TV. See more on www.Twifties.TV.

Lauren Traub Teton on *ReW & WhO?* RoCKToBeR - Part 2

Lauren is a guest on the long-running live Internet TV variety and talk show *ReW & WhO?* hosted by Media Goddess and Singular Sensation Rew Starr, assisted by M.C. Too Tall. In this second segment of two, Lauren gives Rew a Twifties Gifty of a Twifties Festival Kit, and takes off her hair and puts it on Rew, courtesy of her Jessica Simpson Bangs. Lauren is lovingly compared to a notorious German dictator.

There was a dynamite music after-party on the set after the show, pictured here under the Twifties Chill Spot banner.

Thanks again for watching or at least clicking the link!!

Hope to see you in Newtown or at a Twifties event soon! Send your
Twifties Party, Event, and Product ideas to
Lauren@Twifties.com! Be part of Twifties and help spread the word!

Check out what we’ve been doing at www.Twifties.TV

Lauren
Twifties Founder
NY 914 764-0115


Thursday, August 18, 2011

Catskill Chill Music Festival September 9 in Hancock, NY

Aerial view of Catskill Chill Festival
Catskill Chill Music Festival September 9 to 11 in Hancock, NY   

Three-Day Music, Camping and Arts Festival 

 by Lauren Traub Teton

Music Festival Season is in full swing and lasts through January!! If you don't believe it check out the new MusicFestCalendar.com which lists nearly 200 festivals this season, just counting those east of the Mississipi River!

The next two festivals I will be attending are Evolvefest in Vernon, NJ starting September 2, and Catstill Chill in Hancock NY starting September 9. The ride northwest on Route 17 to Delaware County toward Hancock has some of  the most beautiful natural scenery anywhere. Criss crossing over trout streams and viewing vistas of tree covered hills as the highway gently rises and falls will get you in chill mode before you even arrive.

This is the second Catskill Chill Fest, and having attended other festivals at this spot, I can vouch for the fact that it is truly one of the best venues around. The magic vibe of the French Woods Summer Camp location rivals the energy vortex of the Mariahville, NY location of past Gathering of the Vibes, and Camp Bisco. But even better, the Catskill Chill Music Festival is located on a beautiful pond. Put this one on your calendar!! There's even a direct bus from NYC,
Read the official scoop and band list below.


7 Walkers







Catskill Chill Music Festival




 

The second annual Catskill Chill Music, Camping and Arts Festival returns to scenic Camp Minglewood in Hancock, NY.  By popular demand this year’s festival is extended to three days following the success of last year’s two day event and takes place Friday, September 9 through Sunday, September 11.  Camp Minglewood rests on a picturesque, lakeside and tree-lined 200 acres in the western Catskills and is just 140 miles from New York City.


Thirty-five musical acts, spanning multiple genres from jam band to funk to roots to DJ’s are scheduled to perform on three stages and include Grateful Dead drummer Bill Kreutzmann and 7 Walkers, Umphrey’s McGee, Conspirator, Ivan Neville’s Dumpstaphunk, Particle, JGB with Melvin Seals, BoomBox, John Brown’s Body, Big Sam’s Funky Nation, Pimps of Joytime, Zach Deputy, Giant Panda Guerilla Dub Squad, The Heavy Pets, Headtronics, DJ Logic and many more. 

Catskill Chill is an all-ages event that features an intimate setting which affords guests the opportunity to see their favorite artists perform up close.  Festival attendees will also be treated to the “Club Chill” DJ stage, morning yoga classes, fire show by SOFP, food vendors, clothing and craft vendors, bonfire drum circle, open mic stage, free parking and free camping with paid admission.  Featured musical performances will begin Friday afternoon at 2:30PM and conclude early Monday morning by 3AM. Guests are permitted to camp through Monday at noon. 

Tickets for Catskill Chill are available as follows: Full Weekend Pass with onsite camping and parking included is $105 per ticket. Two Day Pass for Saturday and Sunday with onsite camping and parking included is $90 per ticket.  Children under 12 are admitted free when accompanied by a parent.  RV Parking Pass is $40 and does not include festival admission.  Onsite cabin rentals featuring showers and electric are now sold out.  Tickets purchased in advance provide a discounted rate for festival goers.  Any remaining tickets will be made available for purchase at the gate for an additional twenty dollars.  All advance tickets may be purchased at www.catskillchill.com. 

A Round Trip Bus Pass is available to those traveling from New York City and in need of transportation.  The bus boards at 9:30AM at Bryant Park and departs for Catskill Chill at 10AM sharp on Friday, September 9 and returns on Monday, September 12, departing Catskill Chill at noon.  All passengers are advised to be on time for scheduled departures.  The Round Trip Bus Pass cost is $50 and does not include festival entry. Bryant Park is located behind the NY Public Library in Manhattan between 40th and 42nd Streets and Fifth and Sixth Avenue.











Nine Lives of a Marriage - Book Review

Nine Lives of a Marriage - a curious journey

The story of  Eva and George Friedlander's journey from war-time Hungary to becoming an American family. With a twist.
by Eva Friedllander and Mickey Goodman

review by Lauren Traub Teton

"Nine Lives of a Marriage" moves along quickly and reads like a juicy novel. The story starts in Budapest, Hungary in 1945 and we learn of the ambitious success of Eva Duke and her secretarial service. Dr. George Friedlander arrives with a bang and changes the course of young Eva's life. She  falls in love with the charismatic chemist and abandons her fiance who is away in a work camp. Back story tells of the horrors of the work and concentraion camps. Next stop Italy for good times after the war. The couple marries, and reluctantly leaves their beloved adopted home of Italy for a last chance at finding a better life in America when they are offered visas for the 3rd and final time.

In the United States, the young couple assimilates beautifully as they have in Italy. George has always had an eye for women, and Sadie, the flirtatious and curvy real estate agent who works with him on investment properties, becomes a fixture in their household and their lives. The story is woven rich in details, and curiously dispassionately, except for the early love affair with George and the parts back in Hungary when Eva goes to visit her sick mother and falls back into the arms of her old beau, Dan.

This book is a very entertaining read, and is formatted in a handy size for those of us who still read books made of paper. It is a great beach or travel read. Just remember to have another book lined up because you will finish it fast and be craving another good book afterwards!

Meet Eva Friedlander in video here.
Buy the book here.











Monday, July 25, 2011

Gathering of the Vibes Wrap uP 2011

Perry Farrell, Jane's Addiction, Saturday
photo by Lauren Traub Teton




 Korina Dabundo, School of Rock AllStars, Sunday
photo by Lauren Traub Teton





Levon Helm and Band, Saturday photo by Lauren Traub Teton
  

by Lauren Traub Teton for Twifties.TV


The only “givens” that I’ve found at GOTV are that every day, unexpected and wonderful things will happen, and every year, at the end of Vibes, I say “THAT was the best year EVER! This year is no exception as the 16th annual Gathering of the Vibes happened at Seaside Park and for miles around it, in Bridgeport, CT.

Changes of note for the 2011 version were: the fantabulous addition of the 85 foot high Ferris Wheel, managed by George Marrena of Marrena Amusement. Its colors lent an ever changing psychedelic signature to the skyline over the water, and brought glee to many, as riders and viewers. This year there was no golf cart taxi service, in past years a boon to tired fest-goers who needed to get to the campground way over in West Beach, a mile or more away from the main area and the site of Friday and Saturday Silent Disco on the beach from 1 am to 4 am.
WPKN supplied the invaluable service of piping in the music through listener's radios, a godsend to be able to hear some of the show sitting in a shady campsite instead of a baking field or even at home through waves or web.

Dark Star Orchestra gave their ALL in the Friday night main show, sweaty as it was. They played an elective set, that means it was not one of their usual copies of a Dead show, and they put everything they had into it. The late show at the Green Vibes stage by Big Gigantic had the crowd going WILD on the dance floor and was shall we say, not a way to wind down before bedtime, hee hee.

 
On Saturday, moe played a 30 minute groovy jam of “Rebubula, So Long, Rebubula” with dancing parts and resting parts toward the end. Inflated  pandas and beach balls flew through the air as the sun set slowly. Jane’s Addiction hinted at the showtime extravaganza that was to come – it was the only act that had a curtain drawn, and as the band broke into “Whores” the black curtain unfurled from the top down and exposed the 10-ring circus from the mind of Perry Farrell including black plastic clad women girls flailing on rope from the ceiling in time to the music (one is Etty Lau Farrell, Perry's wife and mother of their 2 kids) and 30-foot cheesecake posters of discretely naked women.


All of that almost paled in comparison to watching the magnetic man himself. Perry’s moves on stage will make anyone seem like a good photographer, because he knows exactly what to do. A swee-eet moment was when a giant beach ball landed at him onstage, and he flipped the mini-fridge sized ball onto his finger tip and gave it a spin, easy as a 20-year Harlem Globetrotter. Many people we spoke to tired of his glorification of alcohol and steady requests to deliver joints to the stage, but…whatever. The darkness is part of their schtick. The show ran hot and cold IMHO, with “Caught Stealing” and “Jane” highpoints to the less fervid fans of the group.

 
Perpetual Groove’s late night show at the Green Vibes stage was not what I was expecting. I remember seeing them somewhere, maybe at Vibes, and it was a dance party. Saturday night less so. The Silent Disco went on til 4 a.m. down at West Beach, a long walk from the Ferris Wheel. The disco was right on the beach, in the dark, with headphones and music supplied. People grooved to the outwardly silent tunes playing in and around their heads on the sandance floor, but no music was audible!




Sunday, a mini rain shower happened simultaneously with the sun shining. Ken Hays, whatever strings you pulled on that one, Bravo! We were there for the serious lightning storm 2 years ago during Moe that shut the show down, and up at Mariahville the night Ratdog’s music, and thunder and pouring rain competed in Mother Nature’s Superbowl Stadium. This is the first Vibes we can remember in 6 years that remained dry, though it was a bit toasty all week.

Sunday surprised on other fronts. The “wind down” afternoon shows were actually uppers. School of Rock All Stars in the new School of Rock tent, neatly by the kid’s area, had some of the finest and certainly the freshest, youngest new talent we saw all week. When the tempos went into instant overdrive on the 2 cover songs we filmed, and the audience started moshing, we had to COLWG …that’s chuckle out loud with glee! See the performance and interview with one of our favorite School of Rock bands from Sunday here.

Roving back over to catch the end of the John Butler Trio, the thinning and comfortably-sized audience was engaged in some serious dance action, and we’ve got the ecstatic looking dancer’s on film for you. It was nice to be around the very happy vibe the band created. And what a good looking crowd it was too!

Once again, this mammoth music festival, that started from a small party year’s ago, has prevailed. It was…the bestVibes ever!  Party on Garth!

Tuesday, June 28, 2011

Twifties Podcast on The Brass Ring Radio Show June 26, 2011

The Brass Ring Radio Show

Podcast: Lauren Traub Teton talking about Twifties.

Listen to the podcast of Lauren Traub Teton talking about Twifties from The Brass Ring Radio Show from Sunday June 26, 2011.

Lauren Traub Teton, founder of Twifties  was a guest of Gina Ghioldi, on The Brass Ring® Radio Show, one of the hottest shows on the dial. Below is the blurb for Lauren's 15 minute segment, which you can hear here.
Lauren and Gina talked about how a business can be somewhere between a job and a hobby, and still deliver benefits even if they are not totaled in dollars.                                                                                                          

"Enterpreneurship and inventing have been in Lauren’s blood since she bought her first paper route from a neighbor at age 12 for $5. Creator of over 10 popular websites, starting with no experience in web design, she is living her dream of having the most fun jobs possible. She has dined, cruised, and snowboarded for free. She also names new products and gets to fire a laser for work, and goes to parties as part of her job. She is a native of Framingham, MA and a graduate of UMass."

Wednesday, March 30, 2011

Twifties and SnowboardSecrets.TV Media Appearances List - Update

Twifties Media Appearances and SnowboardSecrets.TV Media Appearances List
Scroll down for print and word media appearances.

Lauren Traub Teton, founder of Twifties, the FUN people in their late 40s and up, is on a media crusade to share her word "Twifties," derived from "fifty is the new twenty. "Twenty,  fifty, TWIFTY!"

(more about Twifties, scroll down to the bottom)

The trademarked word "Twifties" has appeared in "More" Magazine, is defined in the Urban Dictionary and Wordnik online, and produces over 50 pages of results on Google for "Twifties."

Ms. Teton is experienced and successful as a talk show guest, having appeared on over 20 radio shows as a snowboard journalist during the Winter Olympics in February 2010, to explain the snowboard events to the general public

Ms. Teton is appearing in the media on radio, tv, print, and internet to spread the Twifties word.
Twifties Winter Games 2011 were held at Wachusett Mountain in MA and Twifties Winter Games 2010 at Ski Sundown, CT for ski and snowboard racers age 50 and up, producing over 15 pages of results on Google. More to come!
Contact her to be on your show at Lauren@Twifties.com
Here is a list of her appearances and articles to date.

Radio Appearances of Lauren Traub Teton for Twifties.TV and SnowboardSecrets.TV
Scroll down for print and word media appearances.

1/28/2014
 Lauren Traub Teton appeared on
WRVC, Huntington, WV

Hosted by Jean Dean

Discussed slopesty;e snowboarding in
upcoming Olympics, and snowboarding for regular people too. On Tristate Viewpoint with Jean Dean and Bobby Nelson. Listen to the clip here, it's the first one of this show.

http://www.supertalk941.com/podcasts/tristate-viewpoint 1/28
 
6/28/11
Lauren Traub Teton appeared on

The Brass Ring Radio Show and Podcast

on WBNW AM 1120 and WESO AM 970
hosted by Gina Ghioldi. They discussed Twifties, the fun people around age 50 and up, and how a passion project can be somewhere between a job and a hobby, and provide valuable benefits besides money.
Listen to the podcast here.

2/24/10

Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Eddie and Tracy Show
Afternoon Show

Discussed popular Olympians JR Celski, speed skater, and Sarka Pancochova, snowboarder.
See their interviews with Lauren, also Julia Mancuso and Julie Chu and more on
SnowboardSecrets.TV . 

2/18/10
Lauren Traub Teton appeared on

WFTL. Miami, Fort Lauderdale Area, 50,000 watts
Russ Morley Show at 9am
Discussed snowboarding, Snowboard Cross and Halfpipe in the Olympics.

2/17/10
Lauren Traub Teton appeared on
WFAS 1230
The Clubhouse, Westchester County, NY
Hosted by Brian Crowell & Mark Jeffers
Discussed snowboarding, Snowboard Cross and Halfpipe in the Olympics.

2/17/10
Lauren Traub Teton appeared on
CRN Radio, Hollywood, CA
Chuck Wilder host
Nationally broadcast on Time Warner Cable
Reaches over 24 million households

Discussed snowboarding, Snowboard Cross and Halfpipe in
the Olympics.

2/17/10
Lauren Traub Teton appeared on
WBBB-FM, Raleigh, NC
Top Station, 100,000 watts
Demetri and Salt

Listen to a recording of Lauren on the show here.

Discussed snowboarding and Snowboard Cross in the Olympics. Shaun White interview in Playboy, tidbits posted at SnowboardSecretsBlog.

2/17/10
Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Eddie and Tracy Show
Afternoon Show

Discussed snowboarding and Snowboard Cross in
the Olympics. Shaun White interview in Playboy, tidbits posted at SnowboardSecretsBlog.

2/16/10
Lauren Traub Teton appeared on
WICC 600 AM , Bridgeport, CT
The Talk of the Town with Jim Buchanan
Discussed snowboarding and Snowboard Cross in the Olympics.
More on SnowboardSecrets.TV .

2/12/10
Lauren Traub Teton appeared on
KDKA, Pittsburgh, PA
#1 News Talk Station, 50,000 watts
Hosted by Mike Romigh.
Discussed snowboarding in upcoming Olympics.

2/12/10
Lauren Traub Teton appeared on
KFBK, Sacramento, CA
#1 News Station, 50,000 watts
Kitty and RE Show

Listen to a recording of Lauren on the show here
.
Discussed snowboarding in upcoming Olympics.
More on SnowboardSecrets.TV .

2/12/10
Lauren Traub Teton appeared on
WKBN, Youngstown, OH
#1 station, 50,000 watts
Hosted by Mike Romigh
Morning Show
Discussed snowboarding in upcoming Olympics.

2/11/10
Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Eddie and Tracy Show
Afternoon Show
Listen to a recording of Lauren on the show here.
Discussed snowboarding in upcoming Olympics including Ohian Louis Vito who is on the
Halfpipe Team.
More on
SnowboardSecrets.TV .

2/8/10

Lauren Traub Teton appeared on
WLW, Cincinnati, OH
#1 station, 50,000 watts
Hosted by Jim Scott
Listen to a recording of Lauren on the show here.
Discussed snowboarding in upcoming Olympics and for regular people too.
More on
SnowboardSecrets.TV.

2/3/10
Lauren Traub Teton appeared on
WRVC, Huntington, WV

Hosted by Jean Dean

Discussed snowboarding in
upcoming Olympics and for regular people too.
More on SnowboardSecrets.TV .

 
1/20/10
Lauren Traub Teton appeared on
WFAS 1230
The Clubhouse, Westchester County, NY
Hosted by Brian Crowell & Mark Jeffers
Discussed snowboarding in the Olympics and at your local mountain.

12/16/09
Lauren Traub Teton appeared on WRVC, Huntington, WV
Hosted by Jean Dean Discussed Twifties and Inaugural Sailing of Oasis of the Seas

12/11/09
Lauren Traub Teton appeared on
WCUB, Green Bay, WI
The Breakfast Club
Hosted by Debbie,Lee and Kathy
Discussed Twifties and Oasis of the Seas Nightlife.
See our very popular video of Oasis of the Seas Nightlife at Twifties.TV)

12/4/09

Lauren Traub Teton appeared on

The Frankie Boyer Show - SyndicatedLifestyle radio show out of Boston.Discussed Twifties and Inaugural Sailing of Oasis of the Seas.
Hear the 15 minute interview here!
(See our newest videos of our cruise on RCL's Oasis of the Seas at Twifties.TV)

12/2/09
Lauren Traub Teton appeared on

WFTL. Miami, Fort Lauderdale Area, 50,000 watts
Russ Morley Show at 9am

Discussed Twifties and Inaugural Sailing of Oasis of the Seas
(Find out what the new cruise ship is like.See videos of our cruise on RCL's Oasis of the Seas at Twifties.TV)


8/20/09
(and other dates)
Lauren Traub Teton appeared on
WGRT (and 189 other syndicated stations, Citadel Radio Network)
"It's a New Day" Morning Show with Lori and Rich

8/11/09Lauren Traub Teton appeared on
WATR 1320 AM, Waterbury, CT
Doug McKee Show

8/5/09
Lauren Traub Teton appeared on

WICC 600 AM , Bridgeport, CT
The Talk of the Town with Jim Buchanan

Print and Word Media
Appearances

March 14, 2012
Poughkeepsie Journal.com
Skiing: No age limit for snow riding
by Julia Carlson Rosenblatt 
"Lauren Traub Teton of Framingham, Mass., an avid snowboard rider, is one of those [Twifties]. Although admitting to being in her mid-50s, she is not ready for senior-citizen status. To that end, she founded a group called the “Twifties,” a play on the phrase “Fifty is the new twenty.”


April 2011
Prime and PrimeontheWeb.com
2011 Twifties Winter Games
photo coverage at Wachusett Mountain racing event
Photos by George Skovera

March 18, 2011
Rivertowns Enterprise/Record Review
Westchester County, NY
Women in Business for Today's Women Section
"In a Tough Market, these women mean business."
by Claribel Ortega

February 16, 2011
Steppin' Out
New Jersey and the World
SnoNation by Alan Tecchio
"Twifties inventor and snowsports journalist
Lauren Traub Teton..."

July/August 2010
Bedford Magazine
"Going to Extremes" by Andrea Raisfeld page 52
article about older Extreme Athletes

July 2009
Healthcare Newspaper
Westchester County, NY
"Youthful Pentagenarians find it Nifty to be a Twifty"
by Rich Monetti

more to come...

---------------------------------
About Twifties
* 50 is the new 20!

* The biggest group of "Baby Boomers" were 12 years old or younger when Woodstock happened.

* Twifties parents' NEVER uttered the now-common phrase "My kids would kill me if I ...(fill in the blank.)

Ms. Teton says "we used to have fun when we were young, and people should strive to have more fun than they might be having now. Especially now! Fun should happen every week, or more often! It is one of the stepping stones on the path to a fulfilling life. Maslow's Hierarchy of Needs lists 'self actualization' at the tippy top of the pyramid, and that's where fun would be found and why it is so important!" says Ms. Teton.

"I am striving to create the most fun job in the world for myself" says Ms. Teton. "I think I've figured out that part of it is covering lively music and sporting events as a journalist, and making hosted videos of them that make you feel like you're there. And watch carefully, my vids are like watching The Simpsons, with little visual surprises scattered here and there like nickels on the grounds. You can see them on Youtube at TwiftiesTV and SnowboardSecretsTV.
And enjoy our entertaining videos on our new site, direct, at
Twifties.TV

How can I take part in Twifties?

You've seen the FUN people wearing their Twifties stickers in our videos. Get your Twifties Stickers to wear, share, trade, and collect, and tell the world YOU are a Twifty. Limited editions.
Get 'em at
Twifties.TV

Join our Page on Facebook for Twifties.TV so we can find you and let you know what's happening!
And sign up for our mailing list on
Twifties.TV

To have your product or concept considered for appearance in these entertaining videos, contact
RealPeopleMarketing.com.

Wednesday, March 9, 2011

Twifties Winter Games Attracts Ski Racers to Wachusett Mountain

NEWS RELEASE

March 8, 2011
CONTACT: Lauren Traub Teton, (914) 764-0115; lauren@snowboardsecrets.com
Photos above of Rolph Erdman, Lauren Traub Teton (in yellow) and Nancy Howe, by George Skovera.

Twifties Winter Games Attracts Ski Racers 
to Wachusett Mountain

Event Highlights Active Lifestyle Among Baby Boomers

Fifty skiers and snowboarders over the age of 50 converged on Wachusett Mountain for the Twifties Winter Games, March 2, to show the world that the Baby Boomer generation can and does follow an active, fun-filled lifestyle.

 Video of the Twifties Winter Games 2011 at Wachusett Mountain and last year's Twifties Winter Games at Ski Sundown in CT are at Twifties.TV:

“Typically we’ve seen 25 to 30 participants in the Senior Winter Games,” said Carl Fetteroll, games coordinator, Massachusetts Senior Games. “This year we had 50. Two things are different. This is the first time we’ve had a title sponsor, Twifties, and we’ve settled on an early March date for the event.”

“We were thrilled with the turnout this year, double what we expected from last year,” said Teton. Having Twifties as a title sponsor gave the event more credence and helped get the word out to a larger audience, she said.

The Massachusetts Senior Winter Games have taken place at Wachusett Mountain, Princeton, MA, for 18 years usually in January or February. This year the event was scheduled for the first Wednesday in March, a date the games will hold for years to come.

Twifty is a word to describe the active subset of Baby Boomers who continue to carry out an active lifestyle, according to Twifties founder and advocate Lauren Traub Teton, herself an accomplished snowboarder, snowsports journalist, and videographer.

Massachusetts Senior Games is a volunteer organization with Blue Cross Blue Shield of Massachusetts as its presenting sponsor. The group provides competitions in 30 different sports for men and women over the age of 50. Massachusetts Senior Games is based at Springfield College where Fetteroll teaches math.

The skiers and snowboarders participated in the day’s two races run on Wachusett’s NASTAR course. Twifties and Wachusett Mountain supplied participants with discounted lunch vouchers.

“Ski and snowboard racers are a special breed of Super Twifties,” said Teton. “They head out each winter week in the darkness and ice to compete in their race leagues. I see now, they're hooked! I felt that feeling on the Super G course myself at the Twifties Winter Games.”

Of the 50 racers at the Twifties Winter Games, six were over 80, 10 in the 70 to 79 category, 18 were 60 to 69 and 16 in the 50 to 59 age bracket.

No one had a better time on the slopes of Wachusett than Nancy Howe, who at 82 was the eldest woman racing in the Twifties Senior Games.

“I live in Rutland, right next door, so Wachusett is my home mountain,” said Howe. This season, she skied every day from when Wachusett opened on Nov. 28 through the end of January. “Then the knees began bothering me, so now I’m only racing two nights a week.”

She returned to skiing when she was 77 because she found she had idle time and wanted to keep fit in the winter. The transition to ski racing came quickly. “Skiing was getting boring,” said Howe, who as a young woman raced with Andrea Mead Lawrence, a three-time Olympic skier who won two gold medals in the 1952 Olympics.

“This is fun,” said Sandy Bell, of Sudbury, MA, as she waited near the starting gate for her turn to race. “It’s nice to see people at 82 out here. She’s really an inspiration. Twifties is a great idea. It addresses an area that is neglected.”

Also waiting for her race number to be called was Edith McNamara, of Sterling, MA, a friend of Bell’s. “This is great. Twifties is a great concept. Why not have something for us?”

Twifties Winter Games stories and photos can be found at http://twifties.blogspot.com/2011/02/twifties-winter-games-at-wachusett-in.html and videos can be found at http://www.twifties.tv/videos.php?category_id=27.

According to Teton, Twifties are fun people around age 50 and up. The word Twifty is derived from “fifty is the new twenty. Twenty, Fifty, Twifty!” and was created by Teton, a professional product namer.

“The business world is starting to realize they had better design and market products for us,” said Teton, who cited a recent feature on CBSNews.com titled, “The new target demographic: Baby Boomers. As the Baby Boom generation ages, companies explore ways to attract some of their $3.4 trillion annual buying power.”

“But if they're targeting at the older end of the Boom, they are missing the boat because the younger end, Cohort #2 as it is sometimes called, is the biggest buying demographic in the U.S.,” said Teton.

Twifties are encouraged to register for the Twifties Party List and be notified of future events on www.Twifties.TV where they can also view short videos of Twifties having fun. Twifties.TV is on Facebook at http://www.facebook.com/pages/TwiftiesTV/191972385688.
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Monday, February 21, 2011

Twifties Winter Games at Wachusett in MA, March 2, 2011

Twifties Winter Games at Wachusett March 2. 2011

Skiers and snowboarders age 50 and up are invited to come out to Wachusett Mountain in Princeton, MA on Wednesday, March 2 for downhill fun in the Twifties Winter Games. Three events will be held. There are Super G, and Dual Giant Slalom races starting at 9:30 a.m. Competitors will be matched by age in 5 year increments.  For those less competitive, a Twifties Ride will be held at 2 pm, skiing and snowboarding for fun with a group of age and activity peers. Registration for the races is from 8 a.m. to 9 a.m. in the Granite Room. and the registration fee is $55 which  includes a lift ticket or $30 for season pass holders. Wachusett says "Bring along someone who has never skied with us before and we'll take $10 off your registration." The rain date is Wednesday, March 9.

Lunch and an award ceremony will be held after the races conclude and those in the races and those going for the Twifties Ride are invited to attend. Lunch vouchers worth $10 will be available for sale at $8 each The Twifties Winter Games are part of the Massachusetts Senior Olympics. Save time at registration by printing out and completing your registration and waivers at www.MaSeniorGames.org.

Twifties are the fun people around and age 50 and up and the word Twifty is derived from “fifty is the new twenty. Twenty, Fifty, Twifty!" Updates on the Twifties Winter Games here on this page. Twifties are encouraged to sign up for the Twifties Party List to be notified of future events on www.Twifties.TV where they can also view short entertaining videos of Twifties having fun. Twifties.TV is on Facebook here.
 
TwiftiesCalendar.com is another place where Twifties events are listed for the public. Upcoming activities may include an inn-to-inn bike ride in Quebec this summer. "It's slightly downhill, that sounds wonderful to me!" says Ms. Teton. We plan to do more ziplining this summer (videos of Twifties on the canopy tour at Hunter Mountain and zipline at Catamount Adventure Park here.

The name “Twifties” was created by professional product namer of Name One! and snowboard journalist Lauren Traub Teton. age 54, to describe the active subset of Baby Boomers who are the bull’s-eye of the target of consumers, but who have been largely ignored by product designers and marketers. Ms. Teton, (a.k.a. Laurie Traub) who originally hails from Framingham, MA says the tide is turning quickly. “In the last couple of months I can see by articles in HuffingtonPost.com and other publications that we are taking our consumer buying power back and it behooves brands to cater to us. I would still like to see a snowboard and ski jacket designed and marketed to Twifties, with a flattering shape, pattern, and just the right amount of pockets in the right places! There are over 500,000 skiers and snowboarders over age 50, and that would be a tidy piece of business for the companies astute enough to jump on that bandwagon” says Ms. Teton.







Tuesday, January 25, 2011

Twifties Are Nifty

Want to know more about the biggest buying demographic in the US? Do you know about Cohort #2 of the Baby Boom, the age group that contains half the birth years but two thirds of the people? This article about Twifties by professional journalist Rich Monetti appears on Associated Content on Yahoo. Read about Twifties here.

Twifties Are Nifty

If you're approaching 50 or long passed it by, but you're lifestyle seems better suited to someone who's nowhere close to seeing a half century worth of life, there's a new word (and movement) that befits the way you live.

Combining twenties and fifties, semantically and as they might zip past the former on their snowboard, and you have a Twifty, according to Lauren Traub Teton of Pound Ridge , New York . "It's derived from people around their 50's who act like they are in their twenties.

Read about Twifties here.